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USF retires Don mascot, will introduce wolf in spring 2027

Announced the mascot change on 2026-10-30

The University of San Francisco will retire the Don, its mascot since 1932, and introduce a wolf at the start of the spring 2027 semester. The university announced the change on Friday, 2026-10-30, and said the Dons nickname will stay.

Updated Yesterday

Notable Quotes

With new leadership at USF and in Dons Athletics, we believe the time is right to revitalize our image and embrace a new mascot, one that is known for its intelligence, endurance and ability to work cooperatively in its pack.

from USF retires Don mascot, will introduce wolf in spring 2027 · Updated Yesterday

At the same time, we will proudly remain the University of San Francisco Dons.

from USF retires Don mascot, will introduce wolf in spring 2027 · Updated Yesterday