#DeleteUber (2017)
After Uber's CEO appeared to profit from a taxi strike during protests over the travel ban, a #DeleteUber campaign went viral. Uber lost an estimated 200,000 users in the first week.
Uber's CEO Travis Kalanick resigned later that year amid multiple scandals.
The episode showed how quickly a political controversy can damage a consumer brand's revenue.
Please & Thank You's sales fell 31% in February 2026 after a similar boycott over the ICE memo.
