Bubble tea's rise in the US (2010s)
Bubble tea grew from a niche drink to a mainstream beverage in the US during the 2010s. Chains like Kung Fu Tea opened locations in major cities, making the drink widely available.
Bubble tea shops became common in urban areas, including Manhattan.
The drink's popularity created a competitive market with multiple chains and independents.
The 42 West 38 Street address currently houses a Kung Fu Tea, part of this broader trend.
