Autonomous fleet operations unit of Hertz Global Holdings
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Designated fleet operator for the Rivian R2 robotaxi deployment
For most of its life, Uber has been a marketplace for human drivers with their own cars. On May 6, 2026, the company laid out the clearest version yet of a different model: a marketplace for robotaxis it neither owns nor operates. Alongside its first-quarter results—gross bookings of $53.7 billion, up 25% from a year earlier—Uber said it would deploy 10,000 Rivian R2 robotaxis on its network through Hertz's Oro Mobility unit, starting in San Francisco and Miami in 2028.
Updated 2 hours ago
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