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SoFi Technologies

Consumer financial-technology company

Appears in 2 stories

Stories

Trump accounts launch: America's first universal child investment program

Rule Changes

Matching $1,000 for employees' children

The program launched July 4, 2026, opening for contributions on America's 250th birthday. Treasury deposited $1,000 into 1.4 million eligible accounts, committing $1.4 billion in total; 6 million children are now enrolled.

Updated 2 days ago

SoFi puts AI strategy-building tools in the hands of retail investors

New Capabilities

Acquired Composer and launched the new platform

For years, automating a trading strategy meant writing code or paying for a hedge fund. On June 23, 2026, SoFi put that capability inside a consumer app, where a user types an investment idea in plain English and lets software run it.

Updated Jun 24