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Maman gets Texas alcohol license for its Casa Linda café

Maman gets Texas alcohol license for its Casa Linda café

Money Moves Dallas, TX local

The New York-born café opened in East Dallas' oldest shopping center on Oct. 15

2 days ago: Texas issues alcohol license

Overview

Updated 1 hour ago

Maman, the New York-born café and bakery, has been serving pastries and coffee at Casa Linda Plaza in East Dallas since October 15. Four days later, the Texas Alcoholic Beverage Commission issued a license allowing on-premises alcohol sales to Maman Casa Linda LLC for the address.

The record is the latest step in Maman's Dallas-Fort Worth push. Casa Linda is its fourth North Texas café in under a year, part of a chain that now counts roughly 60 locations across the U.S. and Canada.

Why it matters

East Dallas gets a new coffee-and-pastry hangout as the New York-born chain rushes to add Dallas-area cafés.

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Key Indicators

4
Maman locations in North Texas
Casa Linda joins cafés at Preston Center, Lakewood, and Plano.
60
Maman cafés across U.S. and Canada
Company-wide footprint as of the Casa Linda opening.
50
Indoor seats at Casa Linda café
Plus 12 patio seats in a 2,366-square-foot space.

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People Involved

Organizations Involved

Timeline

November 2025 October 2026

5 events Latest: 2 days ago
Tap a bar to jump to that date
  1. Texas issues alcohol license

    Latest Regulatory

    Texas Alcoholic Beverage Commission issues a mixed-beverage license to Maman Casa Linda LLC.

  2. Casa Linda café opens

    Opening

    Maman opens at Casa Linda Plaza, its fourth North Texas café, in the former Schlotzsky's space.

  3. Plano café opens

    Expansion

    Maman opens a Plano café at Legacy East, its third North Texas location.

  4. Lakewood café opens

    Expansion

    Maman opens a second Dallas café at Lakewood's Hillside Village.

  5. Maman makes Texas debut

    Expansion

    Maman opens its first Texas café at The Plaza at Preston Center in Dallas.

Scenarios

1

Maman opens Southlake and Design District cafés by mid-2027

Likely Resolves by Q2 2027

Discussed by: CultureMap Dallas and cravedfw, which have tracked Maman's expansion

Maman has said Southlake and The Seam in the Design District are on the way, and a Frisco location at Fields West is planned. If the chain keeps its current pace, those openings land within a year. The trigger is construction and permitting at each site.

2

Casa Linda café closes within two years

Unlikely Resolves by Oct 15, 2028

Discussed by: No analyst is predicting this; it is a baseline business-risk scenario for any new restaurant

New cafés sometimes fail to build a steady daytime following. If Maman's Casa Linda location underperforms, the company could close it, visible through a lapsed Texas alcohol license. This is the minority outcome for a brand expanding quickly.

3

Maman tops 75 locations across the U.S. and Canada

Possible Resolves by End of 2027

Discussed by: Company growth statements and industry coverage of the chain's expansion

Maman operates roughly 60 cafés. Continued company-owned and franchise growth could push it past 75 by the end of 2027, with Texas serving as a key growth market. The count is trackable through Maman's own location listings.

Historical Context

2 moments from history that rhyme with this story — and how they unfolded.

1945-2007

Casa Linda Plaza opens (1945)

Casa Linda Plaza was built in 1945, the oldest shopping center in Dallas. The Casa Linda Cafeteria became a community gathering spot for decades on the corner of Garland Road and N. Buckner Blvd.

Then

The plaza anchored East Dallas retail for generations, with Elliott's Hardware as a longtime tenant.

Now

After the Casa Linda Cafeteria closed in 2007, East Dallas residents waited years for another daytime spot where people gather for coffee and conversation.

Why this matters now

Maman now fills that daytime gathering role at the same corner, in a space that held Schlotzsky's for years.

October 2014-present

Maman founded in SoHo (2014)

Elisa Marshall and Benjamin Sormonte opened the first Maman café in SoHo, naming it for the French word for mother and building the menu on recipes from their own mothers' kitchens.

Then

The café built a following for its rustic-chic interiors and Nutty Chocolate Chip Cookies, which made Oprah's Favorite Things list in 2017.

Now

The brand grew to roughly 60 locations across the U.S. and Canada plus a lifestyle label with a cookbook and a Martha Stewart collaboration.

Why this matters now

That trajectory set up Maman's Dallas-Fort Worth push, of which the Casa Linda café and its new license are the latest step.

Sources

(4)