Chipotle's first store (1993)
Steve Ells, a Culinary Institute of America graduate, opened the first Chipotle in a converted Denver ice cream shop in July 1993. He served burritos and tacos assembled to order.
The single Denver store grew into a chain that defined the modern fast-casual category.
Chipotle's assembly-line model spread across hundreds of cuisines, including Greek, and now anchors Yeero's planned menu.
Yeero's customizable bowls and pitas follow the same format Chipotle introduced three decades earlier.
