Salesforce, Inc.

New Capabilities

Partner via Hunter outbound agent; potential competitor in AI go-to-market

Apollo, the sales prospecting tool used by more than 5 million people, expanded into a full go-to-market system on September 30. At its ApolloNEXT conference in San Francisco, the company unveiled three products that combine data, prioritization, and outreach in one engine: Builder Studio, the Intelligence Layer, and Messaging OS.

Updated Oct 1

New Capabilities

Integrating Live Avatar into Agentforce

Google's enterprise AI can now show its face. Gemini 3.8 Live with Live Avatar pairs real-time speech with generated video of an animated persona that lip-syncs and shifts expressions across 97 languages. It ships in Gemini Enterprise, Google's paid business tier, on US and EU endpoints.

Updated Sep 27

New Capabilities

Announced the Trusted Enterprise AI Harness; launched seven named Agentforce agents ahead of Dreamforce 2026

Enterprises are putting AI agents to work across their business systems, which creates a new problem: controlling what those agents can see, do, and spend. Salesforce's answer, unveiled September 10, 2026, is the Trusted Enterprise AI Harness, a software layer that wraps AI in six capabilities: context, agency, action, governance, security, and models.

Updated Sep 15

New Capabilities

Parent company

Slack released a new AI feature called Slackforce Surfaces on Thursday. Users can now describe a dashboard, report, poll, presentation, or microsite to Slackbot, and the assistant builds it directly inside a conversation, pulling data from chat history and connected apps like Google Drive and Salesforce.

Updated Sep 11

Money Moves

San Francisco's largest private employer, conducting repeated small layoff rounds

Salesforce filed notice with California on August 5 that it will cut 74 jobs at its San Francisco headquarters on October 5. That's the fourth Bay Area layoff round in under a year at San Francisco's largest private employer.

Updated Aug 31