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Overview
Wish was a discount shopping app that lost most of its value and was sold off for parts in 2024. What was left is now buying a 64-year-old chemical plant in Alabama for $850 million.
ContextLogic, the shell that owns the old Wish stock ticker, agreed on August 5 to buy specialty chemical maker gChem. It is the company's second factory purchase in six months, part of a plan to turn $2.7 billion in tax losses into a cash-generating holding company.
Why it matters
A failed shopping app is being rebuilt into an industrial owner, using $2.7 billion in old tax losses to shelter the profits of businesses it buys.
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People Involved
Organizations Involved
The public shell left after Wish's operating business was sold, now buying factories to use its tax losses.
The only U.S. producer of dimethyl sulfoxide (DMSO), a solvent used in drug and crop-chemical making.
New York private equity firm that owned gChem since 2018 and is now selling it.
Timeline
February 2024 August 2026
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ContextLogic agrees to buy gChem for $850 million
Today DealContextLogic signs a definitive agreement to buy specialty chemical maker gChem from EagleTree Capital in an all-cash deal expected to close by year end.
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US Salt purchase closes
DealContextLogic completes the $907.5 million US Salt acquisition, its first operating business and the start of the holding-company model.
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US Salt deal announced, board rebuilt
DealContextLogic agrees to buy US Salt for $907.5 million with Abrams Capital and BC Partners. Rishi Bajaj steps down; the Abrams group takes over the board.
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Wish sale closes, leaving a shell with tax losses
DealThe sale completes. ContextLogic is left as a public company holding cash and about $2.7 billion in net operating loss carryforwards.
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Wish agrees to sell itself to Qoo10
DealContextLogic announces a $173 million cash sale of the Wish shopping business to Asian marketplace operator Qoo10.
Historical Context
3 moments from history that rhyme with this story — and how they unfolded.
Berkshire Hathaway pivot (1965)
Warren Buffett took control of Berkshire Hathaway, a failing New England textile maker. Instead of saving the mills, he used the company as a shell to buy insurance and other cash-generating businesses.
The textile operations kept shrinking while Buffett redirected cash into insurer National Indemnity in 1967.
Berkshire became one of the largest holding companies in the world, owning dozens of unrelated businesses.
ContextLogic is trying the same move: take a dying company's shell and rebuild it as a home for steady, boring, cash-producing businesses.
Leucadia National roll-up (1978)
Ian Cumming and Joseph Steinberg took over a troubled finance company, later renamed Leucadia National, that carried large tax losses. They used those losses to shelter profits from businesses they bought across many industries.
Leucadia bought and fixed distressed companies, then used the tax assets to keep earnings.
It grew into a diversified holding company nicknamed a 'mini-Berkshire' before merging with Jefferies in 2013.
Leucadia shows the exact playbook ContextLogic is running: tax losses plus patient buyers turning a broken company into a diversified owner.
WMIH becomes Mr. Cooper (2015)
WMIH Corp was the shell left from Washington Mutual's 2008 bankruptcy, holding about $6 billion in tax losses and little else. Backed by hedge fund KKR and Nationstar, it hunted for a business to absorb those losses.
In 2018 WMIH merged with mortgage servicer Nationstar in a deal built around the tax assets.
The combined company was renamed Mr. Cooper and became a large U.S. mortgage servicer.
This is the closest recent parallel: a public shell with billions in tax losses buying real operating businesses to put those losses to work.
