AWS launches and the cloud category forms (2006)
March 2006What Happened
Amazon Web Services launched Simple Storage Service in March 2006, followed by Elastic Compute Cloud later that year. Revenue was negligible against Amazon's retail business, and most enterprise IT departments dismissed it as a toy for startups. Within a decade it was a $10-billion-a-year business and the most profitable part of Amazon.
Outcome
Adoption was slow and dominated by web-native companies through 2010. Traditional enterprise procurement teams treated public cloud as an experimental line item, not a strategic platform.
Cloud computing reshaped the global software industry and turned three companies — Amazon, Microsoft, and Google — into the infrastructure backbone of nearly every other technology business.
Why It's Relevant Today
IonQ's quantum-as-a-service model, sold through the same hyperscaler marketplaces that distribute cloud compute, follows the AWS pattern: small revenue today, but a metered consumption business that can compound for a decade if the underlying technology delivers.
