Ticket As Fare program (ongoing since ~2011)
UTA has partnered with venues like Rice-Eccles Stadium and the Ogden Amphitheatre to let event ticket holders ride free on the day of the event. Riders show their printed or electronic ticket as proof of fare.
Event-day ridership spikes, and traffic congestion around venues drops.
The program has become a standard part of UTA's promotional toolkit, showing the agency's willingness to waive fares selectively for civic and event-driven purposes.
The 2026 fareless weekend is an extension of this selective fare-waiver strategy. It contrasts sharply with the proposed $3.00 base fare, which would mark the first across-the-board increase in over a decade.
