Bay Area Korean restaurant wave (2010s–2020s)
Korean fried chicken, katsu, and barbecue chains expanded across South Bay suburbs, following the region's growing Asian population. Santa Clara County's dining market filled with Korean-owned eateries competing for neighborhood regulars.
New Korean restaurants entered a crowded field where service and price decided survival.
The San Jose dining scene now supports multiple Korean casual-dining formats, including katsu specialty shops.
Yumee Katsu is entering this active, crowded market. The alcohol license is one of several approvals it needs to win customers.
