Facebook's Libra stablecoin blocked by regulators (2019)
Facebook announced Libra in June 2019 as a global stablecoin backed by a basket of major currencies. Regulators, treasury officials, and central banks pushed back within weeks, objecting to a private currency operating without state oversight.
Facebook rebranded the project as Diem, scaled it back to a dollar-backed token, and sold the assets to Silvergate in January 2022, abandoning issuance.
The episode hardened regulators' resolve to write stablecoin rules before private issuers set their own.
Shows that stablecoin geography is shaped by regulators as much as issuers — and that a company can walk away from a market only if it can afford to lose it.
